Mountain Apple, UH Academy for Creative Media Secure Rights to Hawaiian Music in Student FilmsUniversity of Hawaiʻi
Academy for Creative Media
Students from the University of Hawaii‘s Academy for Creative Media (ACM) received a gift of song for the holidays — actually more than 350 songs from the Mountain Apple catalog for use in their films.
"This is a fantastic show of support from Jon de Mello and Leah Bernstein at The Mountain Apple Company for our students," said Chris Lee, ACM chairman. "Our purpose is to empower Hawaii students to tell Hawaii stories on the screen. Now they can include some of the best Hawaii music in their creative visions."
The agreement between Mountain Apple and the university‘s film school grants the rights to 385 recordings for use in student films by such artists as Noland and Tony Conjugacion, the Brothers Cazimero, Henry Kapono, Scott Williams, Kekuhi Kanahele, Amy Hanaiali‘i Gilliom, Keli‘i Taua, Irmgard Aluli, Keola Beamer and the Hawaiian Style Band.
"Creativity is part of our every day life and we are very, very happy to license our music. We are delighted to be affiliated with the Academy and admire the work that Chris Lee is achieving in such an early stage of the film school‘s growth. Aloha, I never leave home without it!" said Jon de Mello.
ACM Associate Chairman Tom Brislin remarked, "This licensing agreement will also serve as a learning note for our students. As they create their own unique intellectual property, they must respect both the creations and well-deserved rights of other artists they may want to tap into. Now both filmmaker and musician can enjoy a wider audience."
For more information, visit: http://www.hawaii.edu/acm